How to come out stronger

Many companies have found themselves facing quite a few difficulties during the corona crisis. But the crisis has actually created an opportunity to develop a positive image with activities that suit the spirit of the time. Marian Salzman, Senior Vice-President Commuincations at Philip Morris, talks about how to do it right

Itay Zehorai

Remote learning shutterstock_1675198060-1

Will remote education in the coronavirus age make teachers obsolete?

Hundreds of millions of students worldwide use technological tools to study remotely from home these days. What does it mean for the teachers?

Uri Ben-Ari

December’s marketing person of the month: Asaf Azulay from Bank Hapoalim

Azulay, head of Bank Hapoalim’s marketing headquarters, was chosen by the Israeli Marketing Association for the strategic advances he made which situated the bank in their new status as a young and innovative brand

Forbes Staff

Forbes Presents: the most promising Israeli startups in New York

The list was unveiled last night on a formal event at Forbes on Fifth in the heart of New York City • During the event, Randal Lane, the editor-in-chief of Forbes USA, interviewed Professor Amnon Shashua, President and CEO of Mobileye

Forbes Staff

Between the lab and the office

Professor Yael Hanein lives between two worlds - her research lab at Tel Aviv University where she is developing future capabilities in the field of neuro-technology • Wearing her other hat, she is an entrepreneur that is already in charge of two groundbreaking companies in the field • “Academia favors ambitious, difficult and challenging projects - in industry, everything moves so quickly and efficiently and it is of utmost importance to maximize time. The beauty is in the balance.”

Roni Kerzner

Green Eyes

At the forefront of medical cannabis research, Prof. Hinanit Koltai dedicates her days to scientific research of the controversial plant • For her, every leaf, flower and seed is meaningful • As her research advances, the plant scientist believes cannabis will be used not only as a pain reliever - but as a medication in and of itself - even for cancer

Yuval Hirshorn

Returning to Their Roots

80 years have passed since the civil war that ripped Spain apart and brought the dictator Francisco Franco to power • Now, with the political system shakier and more divided than ever, and parties with more extreme ideologies occupying the stage from right to left - it seems that Spain is taking a certain step toward its dark past

Alon Levin and Yuval Bustan

Trade War II

Loyal to his style of negotiation, precisely when it was starting to look like we were on the brink of a historical agreement, President Trump re-ignited the global trade war and sent the markets into a tailspin • While the American economy was at its peak and the Chinese economy was continuing to reveal signs of distress, Trump’s hand appeared to be stronger - but America has much to lose in this extended poker game between the big powers

Itay Zehorai

Taiwan Trade Organization Opens Offices in Tel Aviv

In order to promote industrial cooperation between Israel and Taiwan, TAITRA opened its representative office in Israel. Chairman of TAITRA, James Huang, arrived at the opening event with a large delegation of businesspeople

David Lipkin